Propaganda

     I have always been interested in propaganda. I've had knowledge about propaganda since high school.  Seeing the benefits of propaganda has given me a better understanding.  Propaganda is a form of communication that communicates a common message an audience can pick up on.  The message can be calling a person to action which can be bias.  Propaganda wouldn't have a purpose if there were no bias involved. In WW1 propaganda called people to action and brought them together to fight.  People could perceive calling people to action to fight is wrong, but the United States needed people to be unified during that time period.  The main aspect of propaganda I found interesting is the persuasive techniques that engage the audience.  Vibrant colors, not many words, and a short quote are aspects included in propaganda.

    Propaganda today targets emotions, but with more technology than just a sign.  Companies try to guilt trip people into making decisions by showing sensory imagery.  When people see a dog in a cage, or see kid crying, they will want to make a donation towards the foundation.  Emotional decisions are never the best decisions.  They are made almost immediately, and people end up regretting the money they have spent on an item.  People will continue to purchase items based on emotions.  Certain people are careful when seeing an ad, while the other half of the population can't last without emotional purchases.